John Deere Parts Catalog
Spring 2017 Issue
John Deere Catalog

Marketing & Events Coordinator

Marketing & Events Coordinator

Experienced Marketing Coordinator position available in Williamston

Position Specifics:

Department: Sales/Marketing
Reports to:  Corporate Managers
Supervises:  None

Purpose:

Supports the Sales, Parts & Service Departments by coordinating and executing sales events, customer experience activities, and advertising promotions.

Responsibilities:

  • Extracts JD AIM/CRM (Customer Relationship Management) information on current and prospective customers and provides to staff
  • Captures and records customer information obtained from customer events into a JD AIM/CRM (Customer Relationship Management) application
  • Plans and coordinates logistics, communications, and activities for sales events, customer experience events, meetings, or focus groups including the documentation of best practices
  • Coordinates advertising and promotions for the dealership
  • Executes, measures, and reports the effectiveness (including cost/benefit and return on investment) of sales events
  • Adheres to the promotion budget for the entire organization or per location/department which may include managing vendor invoices and claims
  • Order and distribute promotional materials for the dealership (i.e. banners, trinkets, pamphlets, brand apparel etc.)
  • Updates customer data to ensure accurate records such as addresses for mailing lists
  • Act as a liaison with manufacturer's advertising and marketing communications
  • Act as a liaison for all media and advertising relationships and may support or create graphic designs

Experience, Education, Skills and Knowledge:

  • 2+ years of administrative experience
  • Experience in graphic design preferred
  • Basic clerical expertise and knowledge of office procedures
  • Proven ability to manage projects which would include multi-tasking, prioritizing, and successfully managing multiple events simultaneously
  • Ability to collaborate and communicate effectively with internal and external stakeholders
  • Ability to use a (CRM) Customer Relationship Management application
  • Ability to use standard desktop load applications such as Microsoft Office and internet functions
  • High School Diploma or equivalent work experience
  • Associates degree in marketing or graphic designed preferred

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Store Hours:
Mon-Fri: 8-5:30pm --- Sat: 8-2:00pm
Sunday: CLOSED

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